October 5, 2009
BLC – BeautyLand Couture “It’s all about the fun”
By: Katie DeVito (follow me on Twitter @kdevito)
Tucked away in Princeton Forrestal Village is BeautyLand Couture or BLC as the locals refer to it. It is a trendy, cool, boutique beauty store that sells great products and has wonderful customer service. “It’s all about the fun”, as their motto clearly states.
I’ve shopped in BLC numerous times, their hot pink, black & white, fun flirty atmosphere gets me in there every time. However, recently I heard they do parties, so I had to check it out. I walked in and was greeted by the owner Nina, who is “personality plus”. I mentioned I was looking for a new facemask, I explained my skin type and what I was going for. She was completely honest with me and said she thought I’d love the Grape Seed Extract peel-off masque by Queen Helene. It was only $4. Four dollars for glowing skin? I had to try it. I love that I wasn’t “oversold” at BLC. They are honest and sell you the products they love and what they think works best for your needs.
I had heard about their “Princess Parties” though the grapevine and had to inquire. The Princess Parties are for ages 4-8 and includes 1 ½ hour use of the BLC party room, a party hostess, nail application or makeover, princess jewels, a goodie bag for each “princess” and a special gift for the birthday girl. Cost? Under $17 per child (and the avoidance of cleaning your house before OR after). Not only that, but they supply all the necessary party products like cups, plates, tablecloths, etc. with their signature pink style that little girls adore. Partygoers can watch their favorite movie on DVD or play their own music on their iPod through the BLC sound system. How cool is that? I’m guessing Hannah Montana or the Jonas trio rock the house for these events. The staff is very helpful and always at your service and are more than willing to help orchestrate your catering needs. They will order your pizza or sushi if that’s your flavor. Did I mention that the party princess gets a tiara? I think I know where I’m having my party next year – you are never too old for the allure of a tiara!
BLC is also a hit for the slightly old crowd. Their ”Girls Night Out Package” works for a Baby Shower, Bridal Shower or just an excuse to get together with the girls for a bit of beauty. For under $23 per guest it even includes a cheese platter and wine.
BLC sells makeup and hair products for every ethnicity. They even sell some beauty products for pets. Go figure! Their products range from high-end brands to inexpensive brands that work. Like I said, they only work with products they love and will be completely honest with you as to what they think would work best for you.
BLC is currently developing “Madison K” which will be an interactive cartoon answering questions and giving advice to children and teens, reminding them that everyone is beautiful and unique in their own way. Ahhh technology!
Did we pique your interest? If you head over to BLC, mention “Princeton Scoop” and receive you’ll get a free gift. While you’re there, pick up the Grape Seed Extract facemask. Not only does it smell fantastic, but it left my skin feeling clean and silky smooth. It’s my new “go to” product without a doubt.
BLC: Princeton Forrestal Village: 116 Main Street: Princeton, NJ 08540: (609) 452-7400
Written for Princeton Scoop (www.princetonscoop.com) by Katie DeVito.
Filed under: happiness, NJ, Princeton, Uncategorized | Tagged: beauty, beauty store, BLC, boutique, couture, customer service, face mask, fun, grape seed, masque, NJ, princess party, Princeton, Princeton Forrestal, Twitter |